Next on our list of the best SEO software in 2025 is RevenueCloudFX. RevenueCloudFX is your all-in-one digital marketing and SEO solution with 20+ features. Moz Pro also garners a lot of recognition as one of the top paid SEO tools because it pulls together multiple capabilities into an all-in-one suite. Especially for large-scale businesses, Moz Pro provides a sizable number of components to help your bottom line. Majestic has a site explorer, a backlink history checker, and a search explorer.

Position Tracking

These are page experience metrics that can affect your rankings in search. You install a tracking code that enables the tool to gather data about visitors’ activity. SEOquake is a free browser extension that provides SEO data about search engine results pages and individual webpages.

Pricing plans scale up with the number of websites, URLs, keywords, and backlinks you want to track. Users use it for backlink audits, competitive analysis, URL rankings, keyword research, and more. Like SEMrush, Ahrefs also offers organic search reports to analyze the traffic of your competitors’ sites. While free SEO checkers offer valuable insights, they may not provide the same depth of analysis as paid tools. Paid SEO tools often include advanced features, such as competitor analysis and comprehensive reporting, which can be beneficial for more extensive SEO strategies. There’s nothing groundbreakingly innovative here that sets it apart from other Surfer SEO alternatives.

• Woorank’s in-depth site analysis helps marketers reveal opportunities for optimization and improvement.
• With BuzzStream, you can easily research the appropriate people, come up with effective email messages, and track who’s accepted each link request.
• I share my thoughts, explain the problem, and brainstorm solutions out loud (often literally, using the voice feature).
• RankIQ is a comprehensive SEO tool that provides actionable insights for your sites to rank higher.
• BrightLocal uses AI within its platform to simplify local SEO management for businesses with multiple locations.

Check Your Topic Cluster Performance

It uses AI technology to analyze content and provide suggestions for using keywords that can enhance the chances of a piece of content ranking well on search engines. The main goal of an SEO tool is to improve your website ranking. For those who want an all-in-one solution, CWVIQ is a free tool that offers a variety of website auditing features. It evaluates site performance, checks for broken links, and analyzes page speed. The insights CWVIQ provides enable me to make data-driven decisions to enhance my site’s technical aspects.

The Ahrefs Lite plan is often sufficient for small businesses. The primary goal of search engine optimization (SEO) is to help your website rank higher in search engines such as Google. To be effective at SEO, however, you’ll need some tools at your disposal. Google Analytics 4 is a web and app analytics tool that helps users measure and analyze user behaviour.

However, what sets Semrush apart is its Competitor Analysis tool. You can monitor your competitors’ SEO strategies, including their keyword rankings, advertising SEO Anomaly strategies, and backlink profiles. Additionally, its ability to track trends and changes in the SEO landscape provides a dynamic view of the competitive landscape.